Major Bank vs. Colin&Cie: Two Worlds of Wealth Management
It has been nine months since Mischa Anand joined the Investment Office of Colin&Cie in December 2025, following 25 years with major banking institutions. This provides an opportunity for an initial assessment: how does the wealth management approach of an independent company with a goal-based and value-driven business model differ from that of large, listed banking groups? In the interview, Mischa Anand shares insights from both worlds. This article constitutes marketing material.
Mischa Anand – Head of Investment Selection & Advisory at Colin&Cie since 1 December 2025. Prior to that, he spent 25 years at UBS and Julius Bär
Mischa, let us begin with your day-to-day work. What has changed most since joining Colin&Cie?
MISCHA ANAND: The most significant changes for me have been the pace of decision-making, the level of personal responsibility, and the direct connection to day-to-day investment activity. At Colin&Cie, decisions are made much closer to the client and with considerably fewer layers of hierarchy. As a result, I have much greater visibility over the impact my work has on our investment strategies and their results. This gives the role a distinctly entrepreneurial character. Within the Investment Office, we are a team of three specialists. While our responsibilities differ, our collaboration is close and each of us assumes direct accountability. Discussions are pragmatic and focused: we evaluate an idea, review recommendations within the relevant committees, reach a joint decision, and then implement it together. I greatly value this clarity and speed of execution.
M.A.: For me, the most significant difference lies in the combination of institutional-grade professionalism and genuine independence. Colin&Cie operates with clearly defined processes, proprietary data analysis, a rigorous best-manager selection framework, and independent market and strategy assessments based on more than 250 indicators that are monitored and evaluated on a regular basis. The quality and structure of this approach are very familiar to me from my previous roles.
The fundamental distinction from the banking environment is that we combine this professional investment framework with the independence of an independent wealth management firm. At Colin&Cie, there is no emphasis on shareholder value maximisation and no sales-driven targets or product distribution objectives. This significantly reduces conflicts of interest and enables us to select solutions objectively and consistently from the client's perspective. This is complemented by a highly personalised service model, built around a deliberately limited number of client relationships, as well as long-term continuity without frequent changes of adviser.
In my view, this business model brings together the best of both worlds: the investment discipline and processes of a major institution combined with the autonomy, agility and client focus of an independent wealth manager. Until I encountered Colin&Cie, I was not aware that such a combination genuinely existed.
What is Colin&Cie’s underlying philosophy of wealth management, and how is this reflected in the investment process?
M.A.: At Colin&Cie, the objective is not to identify the next big investment idea. Rather, it is about making the right decisions consistently through a disciplined, data-driven investment process that is carefully aligned with each client's individual objectives, requirements and risk profile.
The quality of a wealth manager is ultimately reflected in its results. How does Colin&Cie compare with banks and other wealth managers?
M.A.: In my view, quality should not be measured by a single year’s performance. It is demonstrated by consistently measuring results, comparing them over time, and continuously deriving improvements.Colin&Cie has systematically tracked its investment strategies for a long time and compares the results both against relevant peer groups and against historically defined return objectives. Furthermore, our performance review process extends to an exceptionally granular level, including individual securities. This enables us to continuously assess the contribution of each investment, identify areas for improvement and determine whether we remain on track to achieve the objectives defined for our clients. In particular, long-term peer-group comparisons demonstrate that our results position us very favourably within the market.
Investment results are the product of a clearly defined approach and deep expertise. Where do Colin&Cie’s core strengths lie, and what characterises the investment process across different asset classes?
M.A.: One of Colin&Cie’s key strengths is the extensive experience of the individuals involved in the investment process and investment decision-making, combined with the close collaboration between these specialists. The capital markets experts within the Investment Office, together with our client advisers, possess not only strong strategic capabilities but also deep expertise across a broad range of market segments.
Across all asset classes, we apply the same guiding principle: combining quantitative analysis with qualitative judgement to form our investment decisions. This approach applies equally to long-term portfolio construction through strategic asset allocation, the selection of fund managers through our best-manager selection process, individual equity investments and solutions within alternative investments.
Finally, what were the principal reasons behind your move to Colin&Cie, and what is your personal assessment nine months later?
M.A.: The transformation of the Swiss banking industry has been a subject of interest to me for many years. As a result, I began examining independent wealth management as a potential beneficiary of this evolution quite some time ago, both professionally and academically through further education. Joining Colin&Cie has given me the opportunity not only to analyse this development but also to help shape it directly. For me, that is the most rewarding aspect of transformation: when theory becomes practice. Nine months on, I can say with conviction that the move has fully met my expectations.
Thank you very much for the interview. We wish you continued success.
ABOUT MISCHA ANAND: As Head of Investment Selection & Advisory at Colin&Cie, Mischa Anand is responsible for security selection within the discretionary asset management division and leads the project to shape the future of the advisory business.
A detailed profile can be found via this link: Personal introduction dated 1 December 2025
Disclaimer - legal notice
This publication was produced by the Investment Office of the Colin&Cie Group. The information and opinions contained in this document are based on sources we believe to be reliable. However, we cannot guarantee the reliability, completeness or correctness of these sources. All information and quoted rates are only up-to-date at the time of this publication and are subject to change at any time without notice. The content is based on numerous assumptions made by the Colin & Cie Group. It should be noted that different assumptions can lead to materially different results. The forecasts and assessments are only current at the time this publication is prepared and can change at any time without prior notice. Past performance of an investment is not a guarantee of future results. Certain investments can experience sudden and substantial losses in value. This information and views do not constitute a solicitation, offer or recommendation to buy or sell investment instruments or to carry out any other transactions. We recommend interested investors to consult their personal advisor before making decisions on the basis of this document so that personal investment goals, financial situation, individual needs and risk profile as well as further information can be duly taken into account as part of a comprehensive consultation. This publication does not consider individual or future investment objectives, tax circumstances, or the specific needs of any particular investor. Colin&Cie and its affiliated companies may hold positions in the mentioned asset classes or financial instruments or manage them on behalf of clients. The information contained in this publication is marketing material that is distributed for advertising purposes only.
